Fake or original? How to spot fake sneakers

Nowadays, there are more and more counterfeit sneakers circulating on the market, and it is becoming increasingly difficult to distinguish the original from the copy.

Authentic sneakers are not just fashion items – they represent real value. There are several reasons why it is worth choosing authentic pieces from official sources over fakes.

Excellent quality and durability

Genuine sneakers are made from premium materials, using precise manufacturing processes and using the latest technologies. The result? More comfortable to wear, better ventilation and a more durable design that will last for years, unlike fakes, which often wear out after just a few months.

Unique design and authenticity

An original sneaker always reflects the creativity and expertise of the designers. The meticulous workmanship, the accurate representation of logos and colors make the original shoes a true work of art. In contrast, fakes are often inaccurate, crude and do not bring the aesthetic experience that the brand dreamed of.

Value retention and collector potential

Many original, limited edition sneakers become more valuable over time. True sneaker fans and collectors know that an original shoe is not only a fashion item, but also a long-term investment. A fake, on the other hand, has no value and will never return the money you spent on it.

Environmental and ethical considerations

Counterfeit products are often produced in unethical working conditions, in a manner that is harmful to the environment and does not comply with occupational health and safety regulations. Original brands produce shoes in controlled factories under regulated conditions, and more and more large manufacturers are striving to introduce sustainable materials and processes.

Trust and security

When you buy an original sneaker, you not only get the quality and warranty, but also the security that the product delivers exactly what it promises. Buying from a trusted source protects you from fraud and poor quality.

Replica vs. real – visual tips and tricks

It can be hard to tell the difference between fake and genuine sneakers at first glance, but if you know what to look for, you can easily spot the fakes. Here are some tips to help you never fall into the trap again:

Logos and inscriptions

• On the original sneakers, the logos are precisely positioned and their print is always sharp, clean and symmetrical.
• On fakes, the logo is often slightly shifted, blurred, or out of place.

Sewing and finishing

• In real sneakers, the stitching is even, tight and flawless.
• In replicas, the seams are often rough, irregular, and the savings are easily noticeable.

Colors and materials

• The colors of the original shoes are vibrant and uniform, and the material is premium quality (leather, suede, mesh).
• In the fake versions, the colors are paler, and the material feels thinner and cheaper.

Box and packaging

• Real sneakers come in a sturdy, well-printed box, and the information on the label (size, color code, product code) is always accurate.
• The packaging of counterfeits is weak, the printing is blurry, and you will often find spelling errors on the labels.

QR code and internal label

• The QR code on the original shoes leads to the official site or authentic product information, and the font, printing, and placement on the inner label are always consistent.
• On fake pieces, the QR code is incorrect or does not work, and the label is often stuck on at an angle.

Where is it NOT worth buying sneakers?

The sneaker market is full of scammers and fakes, so it's important to know which sources to avoid. Here are some places NOT to buy sneakers.

Suspiciously cheap offers and “too good to be true” ads

If a limited edition, expensive sneaker is being offered at a 90% discount, it's almost guaranteed to be a fake. The price of genuine pieces is stable and rarely drops that much.

Anonymous classifieds sites and unknown marketplaces

While you can find good deals on marketplaces, there are plenty of scams and fakes. Never tip upfront and avoid sellers who can't show an invoice, warranty, or clear photos.

Facebook groups and Instagram pages that show no sign of corporate operations

Many sites operating under fictitious names try to sell expensive counterfeits disguised as genuine products. Always check the profile and look for reviews before purchasing.

Chinese and other foreign dropshipping sites

There are many foreign sites that sell replicas as originals, and you can wait weeks for delivery. These sites do not guarantee any quality or return options.

Places where there is no customer service or contact information

A reliable retailer will always offer contact, customer service, and a clear return policy. If this is missing, start to get suspicious!

Always buy from a reliable, well-known source, such as OnSize , where you are guaranteed to get original sneakers and your purchase is completely safe.

image source: warsawsneakerstore.com, wearablyweird.com